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Pole position in the compact segment: The Audi RS 3 Sedan – Update for the Audi RS 3 Sportback

Audi presented the most dynamic model of the A3 model series, the Audi RS 3 Sedan, at this year’s Motor Show in Paris. With a 400 hp five-cylinder engine, groundbreaking efficiency and an even sharper look, it is the first compact Audi sedan to bear the RS label. Following the world premiere of the RS 3 Sedan at the Paris Motor Show, the RS 3 Sportback made its entry at the Geneva International Motor Show. With the most powerful production five-cylinder in the world, outstanding dynamism and an even sharper look, the car offers an emotional driving experience. The Audi RS 3 Sedan is expected to arrive in the Middle East in by the mid of 2017 with a starting price of $61,250. Market arrival and prices for the Audi RS 3 Sportback are not set yet.

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First Audi Innovation Award winner is announced at Design Days Dubai 2017

The first Audi Innovation Award for the Middle East was presented to Sahar Madanat from Jordan at the opening of Design Days Dubai for her ‘One-Handed Tableware Set’ design with second and third places being awarded to local UAE based designers, Mansour Attia and Nick Karinzaidis for a ‘Metro-bike fly-over’ proposal and a ‘Gaudi style responsive bath system’ respectively.

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New Audi Q5 an impressive performer in the Euro NCAP

The new Audi Q5 was awarded five stars in the Euro NCAP, the organization’s highest rating. The top score means the bestseller from Ingolstadt is among the safest automobiles in its class.

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The new Audi RS 5 Coupé

The new Audi RS 5 Coupé* is the first Audi Sport model in the new RS design idiom. The car’s all-new 2.9 TFSI biturbo engine produces 450 hp and delivers 600 Nm of torque. Standard quattro drive distributes the power to all four wheels.

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Talented and multi-disciplined: the Audi Q8 sport concept

Groundbreaking drive system technology and an accentuated sporty look: at the 2017 Geneva International Motor Show, Audi will be presenting another concept car which demonstrates the potential of the future Q8 model range.

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Audi again best car brand in Consumer Reports

The influential American Consumer Reports magazine has ranked Audi the “best car brand” in 2017 in an extensive survey. This is the second consecutive year that Audi has captured first place. Dietmar Voggenreiter, Board Member for Marketing and Sales at AUDI AG: “2016 was a record year for Audi in the United States, our third largest global market.

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Live streaming of Audi Press Conference at 2017 Geneva Motor Show

Audi will present three premieres at the Geneva Motor Show from March 9 to 19, 2017: another preview of the potential of the future Q8 family, a natural gas model with a unique sustainability concept, and a coupé from Audi Sport that perfectly combines performance and aesthetics.

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Audi Short Film Award goes to Lebanese director Karam Ghossein

Lebanese director Karam Ghossein has won the Audi Short Film Award, along with its €20,000 cash prize. In the Berlinale Shorts section, he swayed the international short film jury with his film “Street of Death.” The wide-ranging program at the Audi Berlinale Lounge also generated a great deal of interest during the Berlinale.

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Good Morning Britain & Lorraine goes to Abu Dhabi

Abu Dhabi’s 5 Star luxury hotel Emirates Palace recently hosted UK TV celebrity Andi Peters for the shoot of the popular morning shows ‘Good Morning Britain’ and ‘Lorraine’. Viewers will have the chance to win an Audi Q7 for a competition that will be aired this week on ITV.

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Two wins for Audi in “Best Cars 2017” – Gold for Audi Q2 in the German Design Award competition

Audi has driven home two overall wins in the “Best Cars 2017” competition. The Audi A1 triumphed in the “Small Car” category in the reader survey conducted by “auto motor und sport” magazine, and the Audi A3 won the “Compact Car” class. But that was not the only award the company with the four rings could celebrate recently. The Audi Q2 has won Gold in the German Design Award. At the award ceremony the compact SUV secured the highest award for “Excellent Production Design – Transportation.”

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Sporty elegance – the new Audi A5 and S5 Coupé

Audi revolutionized its mid-size class in 2007 with the A5. The Ingolstadt-based carmaker created a work of art that took fans around the world by storm. Nine years later marks the launch of the second generation – with a new, honed look and high tech everywhere. The new generation of the A5 Coupé is athletic, sporty and elegant. Its design goes hand in hand with sophisticated aerodynamics. Under the skin the A5 impresses with an all-new chassis, powerful engines, and innovative infotainment features and driver assistance systems. The new Audi A5 and S5 Coupé are available at dealerships in the Middle East as of now. The new model comes in three different engine variants: 40 TFSI, 45 TFSI and with a six-cylinder engine with 354 hp for the Audi S5 Coupé.

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Audi Innovation Award winners selected for presentation at Design Days Dubai 2017

At an intense and lively judging session held at the Audi Showroom in Dubai, 7 of the prestigious panel of 9 judges met to decide on the top 10 designs for the Audi Innovation Award. This ‘first of its kind’ award for Audi in the Middle East, is aimed at regional up and coming designers to stimulate design research and to highlight innovative ideas that will change the future. The purpose of the award is to act as a design and technology industry motivator in the GCC and Levant regions for design innovation.

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The Audi RS 3 LMS goes for a spin around Dubai

The Audi RS 3 LMS is in the Middle East for a visit. The racing version of the new Audi RS 3 Sedan that made its world debut at the Paris Motor Show, is the latest addition to the Audi Sport customer racing fleet. The TCR version of the Audi RS 3 Sedan puts customer racing at Audi on an even broader base.

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Last DTM test for Audi before world premiere

Audi prepared for the new DTM season in a three-day test on the Portuguese race track at Portimão, covering 1,971 kilometers in total.

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Audi Sport to enter World RX

AUDI AG will be providing factory support to Mattias Ekström’s rallycross project EKS starting in the 2017 season. As a result, Audi Sport, in addition to its commitments in Formula E and the DTM, will be competing in the FIA World Rallycross Championship (World RX) in the future as well.

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Dieter Gass is the new Head of Audi Motorsport

Scheduled change at the helm of Audi Sport: after 23 years of service, Head of Audi Motorsport Dr. Wolfgang Ullrich (66) handed over his post to his successor, Dieter Gass (53). Dr. Ullrich will remain with Audi Sport in an advisory role until the end of 2017.

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Hankook 24H DUBAI a great start for a busy season

With the twelfth running of the Hankook 24H DUBAI, supported by the first-ever race event for prototypes organised by Dutch agency CREVENTIC, and the premiere of the new TCR Middle East series, the 2017 season of the 24H SERIES powered by Hankook got underway at Dubai Autodrome last week. “Again, we have enjoyed an event that was really special in many ways. The number of 95 cars that were present and the 92 cars that took the start were an impressive proof of the popularity of the event.

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Audi RS 3 LMS celebrates class victory – three Audi R8 LMS in the top 10 of the 24H Dubai

Audi Sport customer racing started the 2017 racing season with a strong result: In its first race in the hands of a customer and on making its debut in a 24-hour race, the new Audi RS 3 LMS celebrated a class victory during the 24H Dubai.

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Strong Audi line-up at the Hankook 24H Dubai

The 2017 motor racing season gets underway at Dubai Autodrome with the inaugural Hankook 3x3H Dubai for prototypes (10-11 January) and the Hankook 24H Dubai (12-14 January) “This year’s event will be special as we are organising a race for prototypes for the first time.

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