100 years of AudiCelebration in the Middle East

This year is very special to Audi: On 16th of July we are celebrating the 100th anniversary of the brand.

1909 was the year German engineer August Horch created Audi – a Latin translation of his surname, which means “Listen!” One year later, the first Audi rolled off the assembly line. Throughout its 100-year-history Audi set standards in motor sports, technical developments, design and driving pleasure. Today, the Audi emblem of the four rings denotes one of Germany’s oldest and most successful car manufacturers – known globally for its premium vehicles. Since Audi is still a young brand in the Middle East we invite you to take a glance at the moments of our exceptional success story. The secret behind the success of each of our models: Vorsprung durch Technik!

Along with the celebration of 100 years of Audi comes a multitude of activities in the Middle East.

100 years of Audi history

  • 100 years of Audi

    100Y-logo-teaser_navigation