Link to:Navigation|Search|Content|Footer


True grandeur shows character and substance. And is determined not to miss great moments because of parking spaces that are too small.
The Audi A5 Coupé changes the way you see and the way you drive: perfect bends in design and asphalt. Superior elegance and impressive efficiency.
The elegance of a coupé along with the versatility of an Avant. This vehicle breaks open classic categories while defining a new one: the Audi A5 Sportback.
The Audi A5 Cabriolet: high comfort progressively shaped, staged with the open airiness of a convertible.
The Audi RS5 Coupé. Its enormous power, electronically tamed, is reflected in its shape: pure muscle, dressed in elegance.
The Audi Q3 – the urban way to go offroad: powerful, versatile, compact and efficient. Strong and expressive.
The SUV for a new generation. Convincing without being persuasive. Sportive without being unreasonable. Efficient driving pleasure.
The ultimate performance SUV: The Audi Q7 V12 TDI with the world’s first serial V12 Diesel engine. The strongest in its class.
The Audi TT Coupé. Pure emotion packaged in form and function. Pure consistency in quality and efficiency. Pure sportsmanship brought to the road.
Rigid sportsmanship, high performance, emotional driving experience. This is how sports cars should be built. The Audi TT Roadster.
The Audi TTS RS Coupé has everything that defines an athlete: low weight, brutal force and a high-precision motion sequence.
Its athletic curves are just a hint of what’s inside: pure performance with explosive equipment. The Audi R8 Coupé.
High-performance never felt so light. The Audi R8 Spyder: The advantages of aluminium and carbon are felt faster, than they are explained.
Driving a race car is an exclusive privilege. It is even more exclusive, if you do it on a public road. The Audi R8 GT. Limited.
Even lighter, even more powerful, even more captivating: Breathtaking performance. The Audi R8 GT Spyder. Limited.
Dubai – Audi’s new compact SUV, the Q3, has arrived to the Middle East markets. Following the success of the company’s Q5 and Q7 SUV models, which made up 30 percent of total Middle East sales in the first four months of 2012, Audi is placing high hopes on its first SUV in the compact segment.
Read newsAudi delivered a thrilling premiere of two new vehicle models: Romain Dumas/Loïc Duval/Marc Gené won the Spa 6 Hours, the second round of the FIA World Endurance Championship WEC, in an open battle of the vehicle concepts. Crossing the finish line behind the Audi R18 ultra of the trio were last year’s Le Mans winners Marcel Fässler/André Lotterer/Benoît Tréluyer. They had dominated the race in the early phase with the Audi R18 e-tron quattro, the first diesel hybrid sports car in history. In the end, they had to admit defeat though. The other two Audi driver teams completed the perfect 1-2-3-4 victory of the brand.
Read newsIn front of an impressive crowd of 142,000 spectators (throughout the weekend) the DTM made a fast and furious start into its new era with a turbulent race at the Hockenheimring. The new Audi A5 DTM started from the pole position and finished in third place after 40 laps.
Read newsAudi has received the “red dot award: product design 2012” for the outstanding design quality and formal idiom of the Audi A6. The expert jury panel was won over by the premium quality and combination of design and technology of the A6 family, which includes the Audi A6 Sedan, the Audi A6 Avant and the Audi A6 allroad quattro. The model family built around the Audi A6 prevailed in a competition with more than 4.500 designs.
Read newsA bestseller is now even more attractive: Audi has updated the Audi A4. New drivetrain, chassis and infotainment solutions, along with an even more attractive design, attest the “Vorsprung durch Technik” achieved by the new Audi A4. Now in the eight generation, the A4 is the worldwide best-selling Audi model. Over the last 39 years Audi has sold roughly 10 million units of the A4 and its predecessor, the Audi 80.
Read newsIngolstadt/Bologna, April 18, 2012 – AUDI AG is acquiring from Investindustrial Group the tradition-steeped Italian sports motorcycle manufacturer Ducati Motor Holding S.p.A., which has its registered office in Bologna. The transaction will be completed as quickly as possible once authorized by the competition authorities. The Supervisory Boards of AUDI AG and Volkswagen AG approved the acquisition today in Hamburg. Ducati is known worldwide as a leading brand in motorcycle manufacture, with outstanding expertise in engine development and lightweight construction.
Read newsIngolstadt, April 18, 2012 – The decision has been made: AUDI AG Board of Management and Supervisory Board of AUDI AG approved plans to build a North American plant in Mexico. The exact location for the new plant, which will manufacture an SUV model starting in 2016, will be chosen by AUDI AG later this year.
Read newsAt Auto China 2012 in Beijing, Audi is presenting a themed vehicle based on the Q3 – the RS Q3 concept. Its engine, a 2.5 TFSI with 360 hp of power, and its body – lowered about 25 mm and widened with sharp visual details – explore the potential of the Q3 model series in a new way.
Read newsIngolstadt, March 29, 2012 – 25 years after Walter Röhrl drifted up Pikes Peak in the Audi Sport quattro S1 and set a record that still stands today, the two greats will be reuniting in 2012. On July 8, Röhrl will be driving in the famous hill climb, also known as the Race to the Clouds, for the second time. Spectators in the U.S. state of Colorado will be able to relive a milestone in the history of Audi Sport when the Rally Driver of the Century takes the wheel of the original Audi Sport quattro S1.
Read newsAudi Middle East continues its commitment to children’s charity, START, as they announce their involvement at this year’s ‘Once Upon a Time’ Royal Gala event.
Read newsIngolstadt/Sebring – On the R18 TDI’s farewell performance Audi managed a brilliant start into the new FIA World Endurance Championship (WEC). With victory by Dindo Capello/Tom Kristensen/Allan McNish the brand celebrated its tenth overall success in total at the famous Sebring 12 Hours in the U.S. state of Florida. New signing Loïc Duval completed Audi’s one-two victory together with his team-mates Timo Bernhard and Romain Dumas.
Read newsIngolstadt, March 14, 2012 – The 12-hour race at Sebring (U.S. state of Florida) on March 17 is shaped by major developments. For Audi, the new FIA World Endurance Championship (WEC) is ringing in a completely new era. The brand with the four rings last won a world championship title in 1984 – then in rallying. At the same time, Audi has the chance of clinching its tenth overall victory on the 60th anniversary of the classic endurance race.
Read newsDubai – Following its recent January sales record, Audi Middle East has continued its impressive start to 2012 by posting its best-ever February results with 701 units sold. February’s numbers denote an increase of 17 percent compared to the same period last year.
Read newsDubai – Audi’s refreshed A5 model series has now arrived in showrooms across the Middle East. The Sportback, the Coupé and the Cabriolet models now feature cutting-edge technologies which make them even more efficient, sporty and powerful – regarding the engines, the chassis and infotainment alike.
Read newsIngolstadt – The Audi Group once again set records for deliveries, revenue and key earnings data in the fiscal year 2011. The brand with the four rings sold more than 1.3 million cars in the past year, at the same time increasing revenue to €44.1 billion. Operating profit for the Audi Group rose to over €5.3 billion in the past fiscal year. The operating return on sales climbed from 9.4 to 12.1 percent.
Read newsDubai – Highlighting its commitment to celebrating employee business performance, Audi Middle East has announced the appointment of Felix Weller as Sales Director. He moves to the position after four years in the role of Audi Dealer Development Director for the Middle East.
Read newsDubai – Following the recent announcement of Audi’s record sales figures for 2011, the brand with the four rings has started 2012 with a flourish. Audi Middle East posted its strongest January sales figures ever with 691 units sold representing an increase of 8 percent on January 2011.
Read newsIngolstadt/Paris – Audi competes in the 80th running of the legendary 24 Hours of Le Mans on June 16–17, 2012 with a total of four LMP1 sports cars. Two of the four cars in action will be equipped with hybrid drive for the first time. Audi Sport Team Joest also follows a two-pronged approach in the newly created FIA World Endurance Championship (WEC) during the 2012 season.
Read newsDoha – As one of the key motoring events in the Middle East, Qatar Motor Show attracted 90,000 car lovers and trade professionals last year and served as a stage for Audi’s latest innovations. For this year’s Motor Show, taking place from January 25-28 at the Doha Exhibition Centre in West Bay, Audi promised several regional premieres and delivered no less with the reveal of four new models: the new Audi RS 5 Coupé, the R8 GT Spyder as well as the new generation Audi S7 and S8.
Read newsDoha, January 17, 2012 – Four regional premieres, the new Audi Q3, and the legendary Le Mans race car - the Audi R18 TDI: the Audi stand at next week’s Qatar Motor Show will be packed with more highlights than ever before. The Qatar Motor Show is being held at the Doha Exhibition Centre in West Bay from 25-28 January 2012.
Read newsIngolstadt – AUDI AG sold around 1,302,650 cars in 2011, beating its previous sales record from one year earlier by more than 210,200 units. The brand’s strong growth spanned all regions of the world: China became Audi’s biggest single market for the first time ever, with 313,036 vehicles delivered. In Europe, the Ingolstadt-based brand increased its unit sales by 12.1 percent to around 726,300 cars; it also achieved a growth rate well into double figures in the United States. Audi ended the past year with a new sales record in more than 50 markets.
Read newsDubai – Audi today announced record Middle East sales of 7,865 vehicles sold in 2011, eclipsing 2010 by 26.8 percent. This makes Audi the fastest growing premium brand in the Middle East. With 40 percent of total Middle East sales (3,137 units) the UAE remains the largest market in the region for the German premium car manufacturer and continues to register strong growth. Sales increased by 42 percent (1,250 units) in Abu Dhabi and 39 percent in Dubai (1,887 units). The UAE is followed closely by KSA and Kuwait, where 1,522 (plus 35.7 percent) and 1,060 (plus 3.3 percent) vehicles were sold respectively. The newly opened Audi dealership in Iraq contributed to the result with 128 units.
Read newsMuscat 10th of May, 2012: What should be the future safety standards of cars in the region? How can car accidents be minimized by educating drivers? How can lives be saved and what role does the automotive industry have to play? Trying to seek these answers, the General Directorate of Specification and Standards under the Ministry of Commerce held a seminar recently in Muscat. This high-profile seminar was attended by representatives from the ministries, Royal Oman Police and executives from local car distributorships.
Read newsMuscat, May 07, 2012 - Europcar has announced that its partnership with Audi Oman is taking a new and stronger direction with the addition of more A8 L limousines to the existing fleet of Audi models. The move is symbolic for the strong partnership between the world’s most powerful car rental company Europcar and the world’s fastest growing German premium car brand Audi.
Read newsAudi Oman is connecting the fast growing global German automotive brand with young and educated Omanis, who are destined to become future trendsetters in the Sultanate with regular interactive information sessions. Audi is aware that these future-oriented, ready to contribute and opportunity-driven generation is already making its mark in the working environment. The German University of Technology in Muscat provided the platform for Audi Oman once again to sponsor a vivid programme for students which included an array of displays, audio-video presentations and personal interactions with students eager to learn about the global trends in the automotive industry especially safety, engineering and innovation.
Read newsWattayah Motors, a Zubair Automotive Group member and authorized distributor of Audi motor cars in the Sultanate of Oman, believes that the strong future of Oman lies in the hands of young, able and educated Omanis. As a hidden powerhouse of employee potential critical for global business success, Audi is aware that these future-oriented, ready to contribute and opportunity-driven generation is already making its mark in the working environment.
Read newsMuscat - Audi Oman has successfully held the first ever quattro Cup in Oman – attracting 100 golfers to participate in an event that is now one of the biggest amateur golfing events around the world.
Read newsMuscat – Audi Oman showed a diversity of career paths on offer in the automotive manufacturing sector during the recent engineering workshop in the University of Sultan Qaboos. The event formed part of a combined academic-industry initiative, ‘Release the Clutch 2’, which aims to inspire and encourage young students to consider various engineering related careers in manufacturing, sales or after sales, especially within the automotive sector in Oman or overseas.
Read newsOman’s premium English-language motoring magazine Automan presents award to Audi Oman for the Sultanate’s most popular premium hatchback
Read newsMuscat - Audi Oman has launched the quattro Cup Golf Tournament in the Sultanate for the first time for the country’s best amateur golfers to participate at the Muscat Hills Golf & Country Club on Friday 8th March.
Read newsMuscat – Audi Oman sponsored a special celebration dinner for the players of Wigan Athletic and Oman’s national soccer team at the Barr Al Jissah Shangri-La Resort & Spa following their historic game on Friday 17th February.
Read newsMuscat - Audi Oman has announced a sales increase of 57 per cent in 2011 on the back of growing customer demand and the introduction of an exciting number of new models by the premium automotive company.
Read newsMuscat - Audi Oman has entered a partnership with Europcar to provide A8 L and Audi A6 luxury cars to the Grand Hyatt Hotel to collect VIP guests from Muscat International Airport and provide for other transportation needs for individuals staying at the hotel.
Read newsMuscat - Audi Oman is celebrating its sponsorship of the Muscat Festival by hosting an exciting Graffiti Art competition at its display area at Qurum Natural Park every weekend during the hugely popular four week event.
Read newsMuscat – Budget Rent a Car and Audi Oman have entered into a partnership which adds the new Audi A6 to the car rental company‘s offer for its customers in the Sultanate. The new partnership means Audi Oman will be supplying 10 of the latest, seventh edition Audi A6 that was launched in the summer of 2011.
Read newsMuscat - Audi Oman has officially launched its new Approved plus business unit that will enable customers in the Sultanate to purchase fully approved and checked pre-owned Audi cars. The specialist unit has been created to meet growing demand from across the Sultanate for quality pre-owned Audis and will operate from premises at its existing showroom facility in Wattayah in Muscat.
Read newsMuscat - Audi Oman, the exclusive distributor for Audi in Oman, has hosted an event to launch the Middle East edition of the Audi magazine. The Audi magazine will be published biannually and is a tailored version of the successful international edition, which has enjoyed a print run of over 15 years and is available in 25 languages in 70 countries. The magazine will be printed in Arabic and English combined in one publication.
Read newsMuscat - International singing superstar Yanni has expressed his thanks to Audi Oman for their sponsorship of his spectacular concert that excited thousands of fans at the sellout event held in Muscat at the Sultan Qaboos University.
Read news© 2012 AUDI AG. All rights reserved.