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True grandeur shows character and substance. And is determined not to miss great moments because of parking spaces that are too small.
A modern classic from Audi is making a comeback: The RS 4 Avant combines potent performance with a high level of everyday practicality.
The Audi A5 Coupé changes the way you see and the way you drive: perfect bends in design and asphalt. Superior elegance and impressive efficiency.
The elegance of a coupé along with the versatility of an Avant. This vehicle breaks open classic categories while defining a new one: the Audi A5 Sportback.
The Audi A5 Cabriolet: high comfort progressively shaped, staged with the open airiness of a convertible.
The Audi RS5 Coupé. Its enormous power, electronically tamed, is reflected in its shape: pure muscle, dressed in elegance.
The Audi TT Coupé. Pure emotion packaged in form and function. Pure consistency in quality and efficiency. Pure sportsmanship brought to the road.
Rigid sportsmanship, high performance, emotional driving experience. This is how sports cars should be built. The Audi TT Roadster.
The Audi TTS RS Coupé has everything that defines an athlete: low weight, brutal force and a high-precision motion sequence.
The exclusive Audi Corporate Programme tailors to the demanding mobility needs of diplomats, government officials, corporate executives and opinion leaders.
The Audi Fleet Programme tailors to the demanding mobility needs of fleet providers such as limousine services, rent-a-car and leasing companies or airport and hotel shuttles.
Security cars from Audi combine particularly effective protective mechanisms. You are in an especially safe place when you’re in an Audi Security car. Wherever you are.
Audi is working intently to electrify the drivetrain using plug-in hybrid technology. At the 2013 Geneva Motor Show the brand with the four rings is showing the Audi A3 e-tron with 204 hp of system power and 350 Nm of system torque. It will provide a realistic glimpse into the future of mobility as Audi is planning it. The electrification of the drivetrain, above all using plug-in technology, plays a deciding role in the strategy of the brand.
Read newsAudi is presenting the RS Q3 at the Geneva International Motor Show, the first RS model for the successful Q line-up. It combines outstanding everyday practicality with dynamic driving performance: It takes just 5.5 seconds to complete the sprint from 0 to 100 km/h. The 2.5-liter five-cylinder turbo produces 310 hp and has an average fuel consumption of just 8.8 liters of fuel per 100 km. A Middle East launch is not confirmed at present.
Read newsAudi is introducing a new, exclusive model to the Middle East – the A8 L Security. The long-wheelbase high-security version of the A8 meets the strictest guidelines in force for civilian vehicles, with a host of special security features available in addition to its heavy armoring. The vehicle was on display at the recent International Defence Exhibition and Conference (IDEX) in Abu Dhabi, UAE. Audi offers the A8 L Security with a 500 hp W12 engine and a 420 hp 4.0 TFSI. Prices start from USD 600,000 depending on equipment (GCC).
Read news300 hp, 380 Nm of torque, from 0 to 100 km/h in 5.0 seconds - the new Audi S3 Sportback offers best-in-class performance. Averaging just 6.9 liters per 100 km, the 2.0 TFSI consumes 1.5 liters per 100 km less than the previous model. As a first in the region Audi Middle East is asking its facebook fans to vote whether the new top-of-the-line model should become available in the Middle East.
Read newsEnforcing ‘Vorsprung durch Technik’ (Advancement through Technology) at dealership management, four of Audi’s regional dealership senior managers have successfully completed their training at the Audi Management Academy (AMA) and graduated as “Fellows of the Audi Management Academy”. Christian Nehme - Audi Lebanon, Aline Anastassiou - Audi Syria, Mohammad Shway - Audi Saudi Arabia, and Mohannad Al Adham - Audi Saudi Arabia, achieved the highest level of education possible at the AMA. Aline Anastassiou is the very first female to graduate as Audi Dealer Principal in the region.
Read newsThe Audi Group is making preparations for further growth. By 2015, the Group will have invested approximately €11 billion in the expansion of its production network as well as in new models and technologies. Audi is consistently pursuing its strategy with plants in Hungary, China and Mexico, and is strengthening its competitiveness in the major markets of Europe, Asia and North America. At the same time, Audi is extending its leading position amongst its global competitors with new models such as the A3 Sedan.
Read newsTwo races, two pole positions – and now the first victory of the season plus the lead of the standings: The Audi RS 5 DTM was unbeatable at the second race of the 2013 DTM at Brands Hatch (Great Britain). Audi thus put an end to a four-race string of victories by BMW.
Read newsAudi turns the Wörthersee 2013 into the “Home of quattro”. At the large gathering in Reifnitz (Kärnten), the premium brand unveiled the Audi TT ultra quattro concept – which combines minimal weight and maximum sportiness. A wide range of high-performance cars also gave fans another taste of sportiness. In addition to the legendary Sport quattro S1, the very latest RS models and thoroughbred race cars were also on show. The Audi R18 e-tron quattro, which was the first hybrid car to win the 24 Hours of Le Mans last year, was also be part of the action at the lakeside.
Read newsIn 2013, the Audi Cup is again billed as “Meet the best.” The participants are top- caliber teams in line with this motto. FC Bayern München as the host will receive the teams from Manchester City FC, AC Milan and São Paulo FC.
Read newsAudi has started the second quarter with further sales growth. In April, the Ingolstadt-based company sold around 133,500 cars, representing an increase of 6.6 percent compared with the prior-year month. In particular demand for the new A3 family and the Q3, Q5 and Q7 SUV models strengthened business for the four rings. Since the beginning of this year, around 503,000 customers in total have decided in favor of an Audi – a growth of 6.7 percent. This is the first time that Audi exceeded the threshold of half a million deliveries after just four months.
Read newsAudi was pleased about a flawless second race weekend in the FIA World Endurance Championship (WEC). At Spa, the brand started from the three best positions with the R18 e-tron quattro and after the six hours of racing mounted the podium with all three driver teams. Audi won the Belgian WEC round a year ago as well.
Read newsAudi is pursuing ambitious aims at round 2 of the FIA World Endurance Championship (WEC) on May 4 at Spa. The version of the Audi R18 e-tron quattro that was victorious at the season opener is to extend Championship leader Audi’s points advantage. At the same time, a new long-tail variant of the hybrid sports car will be tested in Belgium. Audi Sport Team Joest thus wants to optimally prepare for the Le Mans 24 Hours, the pinnacle of the season for the sports prototypes held on June 22 and 23.
Read newsWith a seasoned driver squad whose combined tally reflects a total of 478 races, 34 victories and four titles plus an Audi RS 5 DTM that has been optimized in many details, Audi is entering the 2013 DTM season on May 5. Technical innovations such as the use of option tires and a rear wing that can be adjusted by the driver on track make for an additional thrill this year.
Read newsLED headlights from Audi verifiably improve fuel economy. That is why the European Commission is now certifying this technology.
Read newsAUDI AG has enjoyed the strongest first quarter in its history: With worldwide deliveries reaching around 369,500 units for January through March, the company improved on the prior-year quarter by 6.8 percent. In this period, the automotive manufacturer achieved growth in all of its three main sales regions Europe, Asia and North America. Unit sales in March played a major role in this respect. Audi handed over around 147,700 cars to customers – 3.0 percent more than one year earlier. This made the past month the strongest March ever for the Ingolstadt-based manufacturer.
Read newsAudi momentum continues in the Middle East with a 23.8 percent sales increase in the first quarter of 2013 compared to the same period in 2012. In total 2,615 Audi vehicles were delivered to customers in the first three months of the year (2012: 2,112).
Read newsNewcomer to Audi Sport customer racing: Team MS RACING is switching to Audi and will be fielding two new R8 LMS ultra cars in the 2013 ADAC GT Masters. On Tuesday, quattro GmbH handed over the 100th race car from Heilbronn-Biberach, a facility of the Neckarsulm location, to the squad.
Read newsSuccessful season start for the Audi R8 LMS ultra and the Belgian Audi Club Team WRT: the Audi drivers claimed a one-two finish on the opening race weekend of the FIA GT Series at Nogaro (France). Edward Sandström and Frank Stippler won the race on Easter Monday from their team mates Laurens Vanthoor and Stéphane Ortelli. Although Nikolaus Mayr-Melnhof/René Rast crossed the finish line first in the team’s third Audi, they subsequently received a 30-second penalty because the engine was not completely switched off during the pit stop. The duo did however, finish second in the previous day’s qualifying race.
Read newsAudi has teamed up with leading fashion and beauty magazine Grazia for the most stylish night of the year - the Grazia Style Awards. Audi Middle East’s Managing Director Trevor Hill presented the awards for “Best International Designer”, “Best Regional Designer” and “Best Online Retailer” to Christian Dior, ESSA and Net-A-Porter respectively. Nominated for the Designer awards where Dolce & Gabbana, Saint Laurent, Elie Saab, Chanel and Christian Dior and Ezra, Essa, Michael Cinco, Furne One and Zayan.
Read newsWith the A3 Sedan, Audi is entering the world’s largest market segment, the class of compact sedans. The dynamic four-door car offers all of the strengths of the A3 model series – with low weight thanks to lightweight design, powerful and highly efficient engines and numerous high-end solutions for infotainment as well as driver assistance systems. The top model of the series is the S3 Sedan with 300 hp. A Middle East launch date of the new Audi A3 and S3 Sedan has not been confirmed yet.
Read newsAnother historic racing success for Audi: The Audi R18 e-tron quattro’s victory marked the first ever of a hybrid race car at the Sebring (Florida) 12 Hours in the history of the U.S. endurance classic.
Read newsAudi Group surpassed its targets for the year 2012. Despite the significant effects of the debt crisis in some countries and a contracting overall market in Europe, the company posted record figures for production, shipments, revenue and earnings. In the past financial year, the brand with the four rings sold more than 1.45 million automobiles (2012: 1,455,123; 2011: 1,302,659), representing a growth of 11.7 percent or approximately 152,500 additional customers, and increased its revenue by 10.6 percent to €48.8 billion (2012: €48,771 million; 2011: €44,096 million).
Read newsAt the International Motor Show in Geneva, Wolfgang Dürheimer, Member of the Board for Technical Development of AUDI AG, and Head of Audi Motorsport Dr. Wolfgang Ullrich presented the racecar for the DTM 2013 – the Audi RS 5 DTM. The driver line-up for the new DTM season is also fixed.
Read newsAudi is working intently to electrify the drivetrain using plug-in hybrid technology. At the 2013 Geneva Motor Show the brand with the four rings is showing the Audi A3 e-tron with 204 hp of system power and 350 Nm of system torque. It will provide a realistic glimpse into the future of mobility as Audi is planning it. The electrification of the drivetrain, above all using plug-in technology, plays a deciding role in the strategy of the brand.
Read newsAudi is presenting the RS Q3 at the Geneva International Motor Show, the first RS model for the successful Q line-up. It combines outstanding everyday practicality with dynamic driving performance: It takes just 5.5 seconds to complete the sprint from 0 to 100 km/h. The 2.5-liter five-cylinder turbo produces 310 hp and has an average fuel consumption of just 8.8 liters of fuel per 100 km. A Middle East launch is not confirmed at present.
Read newsAudi is introducing a new, exclusive model to the Middle East – the A8 L Security. The long-wheelbase high-security version of the A8 meets the strictest guidelines in force for civilian vehicles, with a host of special security features available in addition to its heavy armoring. The vehicle was on display at the recent International Defence Exhibition and Conference (IDEX) in Abu Dhabi, UAE. Audi offers the A8 L Security with a 500 hp W12 engine and a 420 hp 4.0 TFSI. Prices start from USD 600,000 depending on equipment (GCC).
Read newsAudi announces the introduction of Recommended Retail Prices (RRP) for Audi Genuine Parts in the GCC. The Recommended Retail Prices are defined on a regional level and enforced by Audi Middle East in order to maintain consistently fair prices and high value for money across all Audi dealerships in the GCC.
Read newsAudi has established powerful driver pairings for its commitment in the FIA World Endurance Championship (WEC). The respective entries were confirmed by the Selection Committee of the ACO and the FIA. Three Audi R18 e-tron quattro cars will be competing at the Spa 6 Hours and the Le Mans 24 Hours in 2013. At each of the six other WEC rounds, Audi will be fielding two hybrid sports cars.
Read newsAt the Daytona 24 Hours, the Audi R8 GRAND-AM has made its best showing to date: Filipe Albuquerque/Oliver Jarvis/Edoardo Mortara/Dion von Moltke won the GT category in a dramatic finale. The runners-up trailing the winners by 1.4 seconds were Ian Baas/Marc Basseng/René Rast/Frank Stippler. Despite 65 percent of each lap having been driven at full throttle the R8 GRAND-AM that is powered by a production-derived 5.2-liter V10 FSI engine was running flawlessly on the notorious oval track for a whole day and night. With the class victory at Daytona Audi, under factory commitments or in cooperation with its customers, has now won the world’s most important 24-hour races.
Read newsThe 2013 Qatar Motor Show, taking place from January 29th to February 2nd at the Doha Exhibition Centre in West Bay, once again served as a stage for Audi’s latest innovations. Representative of an entire new R8 model lineup, Audi revealed the Audi R8 V10 Spyder as a Middle East premiere. The high-performance sports car is now more dynamic than ever, with a new S tronic transmission and new features on the exterior, in the cabin and for the brakes. Also on the stand were the customer favorites Audi Q3, Q5 and Q7 - Audi’s SUV range – as well as the sports sedans Audi S6 and S8.
Read newsSince the establishment of its Middle East subsidiary, German premium car manufacturer Audi has grown steadily in the Middle East. With a sales increase of 16.4 percent to 9,155 vehicles delivered to customers the company reports another record year for 2012. Following the appointment of new Managing Director Trevor Hill, Audi now plans to concentrate on increasing capacities and quality for sales and after sales service in the region to support its growth on route to its Middle East sales target of 20,000 units annually by 2020.
Read newsAudi is expanding its RS model lineup: The RS 7 Sportback is making its debut at the North American International Auto Show 2013 in Detroit. Aesthetic design, innovative technology and impressive sportiness: The RS 7 Sportback, the large five-door coupe from Audi, combines many strengths to produce a fascinating character. A market launch in the Middle East has been confirmed for 2014.
Read newsA new record-breaking year for AUDI AG: In 2012 the company sold around 1,455,100 premium automobiles worldwide, 11.7 percent more than in the previous year. The Ingolstadt-based carmaker thus clearly surpassed its annual target announced in summer of 1.4 million cars – above all thanks to strong growth rates in North America and Asia. With deliveries exceeding the previous year's figure by more than 152,000, this was Audi's second-highest jump in sales in the history of the company. Only one year previously, in 2011, Audi had attracted around 210,000 additional customers. With around 110,400 deliveries (+0.8%) in December 2012, Audi reached again the strong sales total of the excellent final month of 2011.
Read newsAudi Middle East has announced the appointment of Trevor Hill as Managing Director. With over 20 years of global experience with Audi, he joins the Middle East subsidiary of Audi following six years in the role of Managing Director of Audi Korea in Seoul, South Korea.
Read newsDespite challenging economic circumstances, Audi is maintaining its ambitious capital-expenditure program. The Audi Group plans on investing €13 billion through 2016 to continue resolutely maintaining its course for growth as per its Strategy 2020. Expenditures will primarily address the development of new products and technologies as well as the construction of new plants. Nearly €8 billion will be invested in the German sites of Ingolstadt and Neckarsulm.
Read newsTwo prizes for Leena Gade: the race engineer of Marcel Fässler, André Lotterer and Benoît Tréluyer received two awards. On December 7, the ‘C&R Racing Woman in Technology Award’ went to Leena Gade. The women’s award, which acknowledges successful women who excel in the technical area of motorsport, is presented by the Women in the Winner’s Circle Foundation in the USA, a foundation established by former racing driver Lyn St. James. The Audi engineer collected another prize on Saturday in Paris. The organizers of the FIA World Endurance Championship WEC presented Leena Gade with the ‘Man of the Year’ award.
Read newsIn Formula 3, he defeated Lewis Hamilton and Nico Rosberg. He is acclaimed as “King of the Norisring.” And in the future he will be driving for Audi: The Briton Jamie Green (30), who lives in Monaco, is strengthening Audi’s DTM driver line-up for the 2013 season.
Read newsDubai – The new Audi RS 4 Avant and RS 6 Avant are high-performance sports cars for everyday use. The sprint from 0 to 100 km/h takes just 4.7 and 3.9 seconds for the RS 4 Avant and the RS 6 Avant respectively thanks to their high-revving 450 hp V8 FSI and powerful twin-turbo 560 hp V8 engines. The Audi RS 4 and RS 6 with the Avant body style will be available for the first time ever in the Middle East when they arrive in the first quarter of 2013 and 2014 respectively. Prices and specifications have not been announced yet.
Read newsIngolstadt - Markus Winkelhock, winner of the 24-hour race at the Nürburgring with the Audi R8 LMS ultra, was voted ‘Race Driver of Year 2012’ in the category sportscars by readers of the German specialist magazine Auto Bild motorsport. Winkelhock accepted the prize during the ‘Race Night’ at the Essen Motor Show.
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