Audi exclusive | Stay individual | Stay exclusive
Side view of the R8 Coupé V10 performance quattro RWD with yellow sideblades in front of a metal plate wall

Audi exclusive.

Stay individual. Stay exclusive.

Interior view of the R8 Coupé V10 performance RWD with sports seats with yellow stitching and yellow details

Audi exclusive.

Anyone who drives an Audi wants something special. Audi exclusive offers you the opportunity to turn that special something into something very personal.

Create uniqueness.

Combine different options and experience the variety and customization options of Audi exclusive, based on the example of the Audi RS 6 Avant. For a particularly interactive experience, please activate the 3D view by clicking on the 3D button.

The way to the personal colour of your choice.

Each of the Audi exclusive individual paint finishes is something very special. From mixing the individual colours to applying the various layers of paint - every step requires the utmost precision.

Choose from numerous available individual paint finishes.

Which colour is yours?

There is only one chance to make a first impression. Take advantage of this and choose your own personal exterior paint finish from the wide range of colours available from Audi exclusive. The individual paint finishes listed below have been tested and approved by Audi. Please contact your Audi partner to check the availability of your desired colour for your desired vehicle.

Especially also in the interior.

Various leather trim options, coloured decorative stitching and diverse wood types from which the decors are made round off every interior and give it an extraordinary character.

Choose from 8 available leather colours and 11 decorative stitching colours.

Audi exclusive Studio.

In the Audi exclusive Studio, your creative ideas and individual wishes can be realised. The focus is on the interplay of unusual colours and material combinations - from sporty to elegant.